Volkswagen has introduced a set of podcasts at the Detroit Auto Show. The company said it created the podcasts to create a buzz about its new 2006 and 2007 cars, and to try and give outsiders a taste of Detroit, which is host to one of the world’s most highly touted auto shows.While the podcasts are free, Volkswagen is not making the podcast feeds freely available. The company requires that interested listeners supply their name and an email address in order to access the podcast feeds.
Podcasting News: Volkswagen Using Podcasts to Promote Latest Models
BMW war in Detroit schon einen Schritt weiter und hat sogar Videocasts bereitgestellt.
technorati tags: podcasting, corporate podcasts, volkswagen